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PAX 2011: To The Fruit Ninja Go the Spoils

Most companies set up their hierarchies based on things like talent, experience, and ability. Here at Woot, we prefer a system based on proficiency in Fruit Ninja. We’ve found it’s the best way to promote those executives who can best hack and slash at the flying fruit of commerce and business. So when we saw Fruit Ninja Kinect’s debut at PAX, it was more than just a fun new way to play the game that’s swept mobile devices worldwide – it was an opportunity for Sean to steal my job in an Oedipal ritual of supervisor-slaying.

We told the nice fellow running the booth to set it for Party Mode. “Are you sure?” he asked, worry creasing his brow. Clearly, he was aware of the high stakes involved. We were sure, and the virtual fruit started flying. Alas, in the 15 seconds it took me to get the hang of the big, sweeping swipes necessary for Kinect success, my status and honor splattered like so much watermelon pulp. A late rally wasn’t enough, as Sean held on for a 44-32 victory and an immediate promotion. Who says having your career demolished can’t be fun?


It wasn’t the camera: the fury of our battle actually shook the Washington State Convention Center.

You win this round, Adams. But when you see a lonely figure in the conference room, swiping and chopping the air for hours, never relenting, honing his Fruit Ninja skills to a keen and deadly edge, know this: your tenancy in the desk by the window will be fleeting.

Our PAX 2011 coverage isn’t always this messy.

 

Woot! – One Day, One Deal

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