Kodak EasyShare Z990
Saturday, August 25, 2012
INT. KODAK BOARD ROOM, 2010
CEO
All right, folks. Give me the pitch for the newest camera. And remember our new company slogan: “Breadth and Depth, Like A Racing Oryx.”
ENGINEER JILL
Right. It’s called the Kodak EasyShare Z990, and it’s a high-performance optical device with a user-friendly interface.
CEO
Great. It’s obvious to me, but why doesn’t somebody explain how this adheres to the new company principle of being “Like A Racing Oryx”?
MARKETING DIRECTOR RANDY
Sir, um…yes, I’m happy to. But I think we might need a little clarification on…
CEO
What is it? Spit it out. I’m a busy man.
MARKETING DIRECTOR RANDY
Well, on what a “Racing Oryx” is.
CEO
Are you kidding me? Haven’t any of you ever been to the Great Oryx Races at Maputo?
EMPLOYEES SHAKE THEIR HEADS
CEO
Oh wow. Well, you all know what an oryx is…
EMPLOYEES COUGH AWKWARDLY
CEO
Oh for crying out…An oryx is one of the great savannah antelope. Enormous creatures, truly spectacular. And those who race them professionally insist that a good oryx is one that is wide enough to accommodate to a human body, but deep enough to cover ground quickly.
ENGINEER JILL
Ohhhhh. OK. So you want products that are user friendly (broad), but high performing (deep)?
CEO
Exactly.
ENGINEER JILL
Well, luckily that’s exactly what this camera is. The 30x Schneider-Kreuznach Variogon lens provides rich images…
CEO
Like UberOryx, last year’s Triple Crown Winner.
ENGINEER JILL
Sure. And it features social network sharing and easy connectivity to your PC.
CEO
Like SLAMbyOryx, the most comfortable Oryx in history.
ENGINEER JILL
I suppose.
CEO
Excellent! Begin production of the camera immediately. If there are any hiccups, I’ll be in Mozambique for the races.
MARKETING DIRECTOR RANDY
Sir, maybe we could come up with a slogan for the company that’s a little less…out of touch.
CEO
Absurd! People can say what they will about Kodak, but they’ll never be able to say that we’re out of touch. I’m off!
| Optics: | |
|---|---|
| Lens: |
Schneider-KREUZNACH VARIOGON (35mm equivalent: 28-840 mm) Aperture: f/2.8 (W) – 5.6 (T) |
| Zoom: |
Optical: 30x Digital: 5x |
| Focus Range: |
Wide: 3.9′ (1.19 m) – Infinity Telephoto: 5.9′ (1.80 m) – Infinity Wide Macro: 3.9″ (9.91 cm) – 2.6′ (79.25 cm) Tele Macro: 5.9′ (1.80 m) – 11.5′ (350.52 cm) |
| Focal Length: | 28-840mm (35mm equiv); f/2.8-5.6 |
| Focus Type: | TTL Contrast AF System |
| Focus Modes: | Normal AF, Macro AF, Super Macro AF, Infinity, Manual |
| Auto Focus Zones: | Multi-Zone, Center-Zone, Selectable (25 zones), Face Priority |
| Imaging: | |
|---|---|
| Resolution: | 12MP |
| Sensor: | 1/2.33″ BSI CMOS |
| File Formats: |
Still Images: JPEG, RAW Movies: MPEG-4 AVC/H.264 Audio: AAC |
| Max Resolution: | 12MP; 4000 x 3000 @ 4:3 |
| Aspect Ratio: | 3:2, 4:3, 16:9 |
| Image Stabilization: |
Still: Optical Video: Digital |
| Exposure Control: | |
|---|---|
| ISO Sensitivity: | Auto, 125-6400 |
| Shutter: |
Smart Capture Mode: 1/2 – 1/2000 sec S/M Modes: 1/2000 – 16 sec |
| Exposure Metering: | Center-weighted, Multi, Spot |
| Exposure Modes: |
Modes: Program Compensation: -2 EV to +2 EV (in 0.33 EV steps) |
| White Balance Modes: | Auto, Daylight, Fluorescent, Shade, Tungsten |
| Burst Rate: | Up to 60 fps at 2MP for up to 20 frames |
| Self Timer: | 2 sec, 10 sec |
| Exposure Compensation: | ?2.0 EV with 1/3 EV steps |
| Exposure Bracketing: | ?1.0 EV with 1/3 EV steps, 3 images |
| Flash: | |
|---|---|
| Built-in Flash: | Yes: Auto, Fill-in, Off, Red-eye Reduction |
| Effective Flash Range: |
Wide: 1.6 – 29.2′ (0.49 – 8.90 m) Telephoto: 5.9 – 14.4′ (1.80 – 4.39 m) |
| Memory: | |
|---|---|
| Built-in Memory: | 128MB |
| Memory Card Type: | SD/SDHC (Up to 32GB) |
| Recording: | |
|---|---|
| Video Recording: | NTSC/PAL |
| Video: | |
|---|---|
| Audio Recording: | With Video, Stereo |
| Viewfinder/Display: | |
|---|---|
| Viewfinder Type: | Electronic |
| Screen: | 3″ TFT Color LCD with Smart Display (460k pixels) |
| Connectivity: | |
|---|---|
| Connectivity: | AV Output, HDMI D (Micro), USB 2.0 |
| Power: | |
|---|---|
| Battery: | (4) AA Batteries |
| Physical: | |
|---|---|
| Dimensions: | 4.9″(W) x 3.4″(H) x 3.7″(D) |
| Weight: | 1.3 lbs (with batteries and memory card) |
In the box:
- Kodak EasyShare MAX Z990 12MP Digital Camera with 30x Optical Zoom
- (4) AA Ni-MH Batteries
- Charging Solution
- USB Cable
- Lens Cap with Strap
- Neck Strap
- User Guide

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